Testimonials

As we're getting ready to scale our start-up, we need to have really great job ads and attract top talent. Although the course wasn't exactly designed for me, it was really eye opening and I've got some immediate ideas to rewrite my job ads. Highly recommended.

Great tips for writing effective job add. I appreciate very much a structure that is easy to follow, review tests after the chapter and a combination of videos and text, additionally the practical tasks gave me opportunity to practice a little bit. Well done and helpful for recruiters.

Do you get excited when you see a compelling job ad? You might not even be the target audience but as a recruiter, you just read it and appreciate a job well done? No bullet-points, no fillers and round HR sentences that are as meaningful as confetti? Well, this course is your chance to get there. Sure, it's just the first step. You have the hiring managers, policies and whatnot to deal with afterwards. But at least you know the direction. So why would you NOT want to write better job ads? Highly recommended, would do it again. You should too.

Impactful, straight-talking, empowering. What more would we expect from Jackie and Mitch? At first glance, the course format seemed to follow the typical e-learning style. But no. Each page had its own learnings and impact. Useful docs, links and case studies are shared throughout. There are videos, which also lead on to summaries to cement the points raised into our psyche. This course will make you excited about creating job adverts that are engaging. Highly recommended.

You'll never write an Ad in the same way again! What a great and easily digestible course! Love the set up and being able to do it at my own pace. The changes you teach make SO much sense and should really be obvious. I've really noticed, since beginning this course, how poor a lot of 'ads' out there are. I will be pointing many people in your direction. It's a great structure to follow and I'm really excited to put it into practice. Thank you!

What I've learned from this course has really changed my approach to job ads. I went into this hoping to tighten up my writing a bit; I don't think I was expecting the course to completely upend everything I thought I knew about how to craft a compelling piece of recruitment marketing. Great format and enjoyable too.

I enjoyed the course. I've been recruiting for 15+ years and considered advertising on job boards a necessary evil. I figured that as such, if I can improve my ads and increase the quality of applicants, then why not take the course? It's just a few hours of time to invest, watch some short videos and easy to digest written content plus some downloaded documents for future reference. Plus, I consider it a reasonable price and it gives some good understanding and tips that, hopefully, will help me pick up a few extra, more suited (most importantly) candidates.

Our CEO asked me what training I required and I said how to write great job ads. This course has brilliant insight and effective yet simple ways and formulas in explaining how to do just that! Thank you.

While I still have a long way to go before I'm an expert job ad writer, this course lays some great foundations for becoming good at it. It's given me a solid framework to follow and some short, snappy phrases that will make my adverts flow. I also really liked the section that tells you to write all your ideas down first then order them all later. Quite often you hit writers block when you try write an advert line by line, so this is a great tip!

Informative content delivered in an engaging way. Lots of background information and studies which paved the way for the reasoning on how to deliver content. Utilising tried and tested marketing techniques, offering examples and tasks to form the concept in your mind and have you questioning how you previously looked at a job advertisement.