Testimonials

I thoroughly enjoyed this course, Mitch and Jackie are awesome at what they do, giving amazing ideas and easy to follow guidance. I am now looking forward to putting my new skills into practice.

The content and delivery of the course was outstanding. Very easy to follow and well-presented and I learnt a lot of new information and definitely recommend that every recruiter does this course. Have been waiting for the online version of this course for many years.

What a great course. I can't wait to put what I've learned into practice. Really easy to follow steps and clear and concise information.

Thought provoking, clever and refreshing. Not quite what I needed in terms of the area I was looking to develop in, however there are some great tips that can be utilised elsewhere. The idea you have torn up the traditional way of writing a job ad is great and very current to how I see organisations wanting to engage with their audience. The course itself was a good mix of text and video content and easy to follow. Thank you.

The content is spot on, and the bite-size delivery is straight-talking and no-nonsense. Perfect for those with busy schedules or a short attention span. There were some real 'aha' moments that I will definitely be incorporating - and I don't mean the 80's band. Thanks again!

I've followed Mitch for some time and his content always resonates with me. This course is going to be very useful in crafting future job ads, direct messaging, and in marketing myself as an expert in this area. I also intend to use the data to educate some of my retained clients who don’t yet see the value in job advertising.

You are given permission to be different, and it's great. Every morning, I'm sure you look at all the other adverts that recruiters are running as part of your routine. I know I do. And 95% of them are terrible.

Recruitment is about marginal gains - this course will help you understand the history of job ads and how easily you can turn a job description into something people will want to read! I really enjoyed this course. Even though I have been interested and actively reading job descriptions to see how different companies formulate their ads, I feel that after this I gained a more analytical view to better judge the quality of a job ad. I’m glad I found this course.

This was my second time doing the course and it was a great refresher in writing job ads. Personally, I preferred completing it virtually and spreading it out over a few days. It gave me the chance to reflect on each section in more detail and suited how I like to learn. I would recommend any recruiter wanting to improve to do this course.

I'm an avid reader and studied Advertising at Uni and am someone who's been communicating with candidates in a written format for over 10 years, so I thought I knew a bit about copywriting. The course with made me realise how little I actually knew and how much I still have to learn. It was a daunting feeling, but their expertise has been invaluable in helping me to think about copywriting in a newer and more professional way.