Testimonials

After a few years as a junior recruiter writing standard 'old school' adverts, I started writing what I thought were better ads. That was until I went on the course with Jackie and Mitch. I learnt so much - from structuring the ad to learning what hooks work best, etc. If every recruiter went on this course, job searching would be a dream for everyone!

Mitch and Jackie do a great job in deconstructing all the layers recruitment has added on and bring us back to basics. It's common sense and places human interaction at the forefront rather than generic jargon. It really set me on my way to billing more but also reviewing how I communicated and interacted with people, not just via an advert but in person also. It pays to listen and absorb the information in this course rather than listening to some of the managers the industry has. I can't recommend this course highly enough. Superb and essential for anyone involved in our sector.

Attracting candidates is all about content and this training explains the how and why of effective job adverts extremely well. It combines the underlying theory with some great real-world examples and anybody involved in sourcing candidates should do this course.

Over the years, I've attended a LOT of L&D programs/courses and they usually don't connect with me the way this one did. Highly engaging throughout, with clever use of video, as well as very credible content and learnings. Highly recommend this to all recruitment professional regardless of how long they've been "in the game". Seriously the most valuable training course I've been on in years!

When I learned of the Copywriting for Recruiters course, I was beyond delighted as I wasn't a fan of standard job ads. I knew I didn't want to produce those anymore, but I wasn't sure what/how to change and where to start. The information is presented clearly and with humour. The combination of text, short assignments and videos is great. I love how you can complete the course at your own pace. It took me longer than 3 hours to complete, but that's mainly because I prefer making notes while following a course, it helps me take it all in. Another plus is that, as a non-English native, I can also say that everything is very comprehensible, and the tips stay valid in other languages and countries.

I left the course with a much better understanding of the science behind a good ad, and the capabilities to write one.

The pre-recorded element of the course was split up into bitesize chunks really well and the content was informative and thought-provoking. The live element has brought it all together. Even for someone who has been in recruitment over 20 years, I learnt so much from this training programme.

A must for any recruiter, agency or in-house. If you're serious about a career in recruitment, then improving your ability to write persuasive ad copy is something you have to do. This is a fantastic online course which will provide you with the necessary info and guidance to do just that. By not taking this course, you'll continue to write bad ads.

This training course helped steer my approach to producing more effective and individually driven content. The key aspects challenged the way I thought and gave me a greater appreciation for the English language, copywriting and getting into the mind of the reader. I highly recommend this to anyone wanting to take their writing/advertising skills up a few levels.

I hate a course that is practised and repeated jargon - and this really isn't that. This is about you, writing better adverts and finding candidates that want the job you offer. I still have the tip sheet on my desk and refer to it every time I work on an advert.